Advertising & Customer Engagement in the Digital Age - Customer Reviews and Response

Would you like to re-post or otherwise use reviews left by customers? Is there a way to make sure customers don’t post bad reviews? What can a company do to protect itself from inappropriate or irrelevant content? Are there any platform specific requirements our company needs to be mindful of when wanting to use a customer review (or request that a review is removed)? 

Join Amber Duncan and Rob Van Arnam on the latest episode of Trending Now - An IP Podcast to learn more about the good, bad, and ugly sides of customer reviews.